On Boarding package

During my internship at IKEA, I took on the responsibility of designing the onboarding package for a new site, which included crafting its logo and ensuring a personalized experience for each new employee.

For the logo, I took into account the role of IKEA's purpose for this site, which was built as a link between IKEA's distribution center in North China and focuses on customer deliveries. To symbolize this connectivity, I designed a logo featuring three interlocking rings, complemented by IKEA’s classic colors.

Beyond the standard onboarding gifts provided to new employees, I proposed a unique addition to enhance the personalization of the experience. Using silk screen printing, we offered each employee the opportunity to print a phrase or words of personal significance onto their onboarding T-shirts—or anywhere else they preferred. For a warehousing and distribution company, a way to make staff members feel unique and respected wherever they go.